#B2BMX Podcast
A podcast helps diverse marketing efforts by tapping into your prospective audience via alternative channels. By producing a podcast, we helped drive the event, B2B Marketing Exchange, hundreds of listens from prospective paying attendees. The concept was simple – release weekly episodes leading up to the annual conference by repurposing sessions from previous events and […]
A Tale Of Two RevOps Journeys Feature
This Interactive Content feature was developed for Demand Gen Report’s website and weekly newsletter. The content traditionally would have been designed as a PDF document for download. But Demand Gen Report, in an effort to turbocharge its content efforts, wanted to produce a very visual, attractive, and engaging content piece that lived on the web and layout […]
B2B Marketing Exchange
The B2B Marketing Exchange is an annual conference focused on emerging B2B marketing trends and tactics. Nearing its 10th anniversary, #B2BMX has served as a community hub for 4,000+ marketing executives looking to advance their organization’s and their own career’s marketing effectiveness. As with my other similar project, the B2B Sales & Marketing Exchange, the […]
Marketing Automation Outlook Guide
This report, published by Demand Gen Report, is one of the highlight content releases each year for the B2B news website. With it’s warm and playful theme – the report sets out with the goal to share insights from 15 B2B marketing professionals on what 2019 has in store for the marketing technology landscape. I […]
B2B Sales & Marketing Exchange
The B2B Sales & Marketing Exchange brings together three complementary events — all specifically aligned with the top priorities of B2B revenue teams. In it’s first year – it follows in it’s biggest brothers foosteps – the annual B2B Marketing Exchange. The brand and website is a result of detailed collaboration with internal stakeholders including […]